January 28, 2025
In this episode of BRAVE COMMERCE, hosts Rachel Tipograph, Founder & CEO of MikMak, and Sarah Hofstetter, President of Profitero, dive into the untapped potential of Medicare Advantage dollars with Julie Fleischer, GM, and Chief Experience Officer, and Jared Childs, VP of Business Development at Soda Health. Together, they unpack how the $30 billion pool of “use-it-or-lose-it” benefits available to 35 million Americans over 65 is reshaping the commerce landscape for brands, retailers, and health plans alike.